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The Air Max Running Club is Nike's fictional track team, bringing '70s track inspiration to streetwear staples. Mixing retro fun with new flash, the Nike Air Max 97 SE includes the original's iconic ripple design in era-echoing materials. Athletics West-inspired branding celebrates sport. The revolutionary full-length Air unit that shook up the running world adds comfort to your journey.
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In celebration of Air Max Day, Nike hosted the Nike: On Air contest in 2018, giving residents the chance to create their own Air Max designs inspired by their hometowns. After working alongside Nike developers, winner Gwang Shin debuted his Nike Air Max 97 'Neon Seoul' sneaker in April 2019. Paying tribute to his city, Seoul, Shin draws influences from the famed neon signs in South Korea’s capital, decorating the leather upper with vivid-colored piping.
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