Louis Vuitton Owner LVMH To Use Blockchain To Track Luxury Goods

Louis Vuitton, Cartier, Prada Push Blockchain Tool to Lure Shoppers - Bloomberg

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Fashion and Blockchain: How Louis Vuitton and friends are digitising your threads

Richemont, LVMH and Prada join forces to create global Aura blockchain consortium

Louis Vuitton Owner LVMH Is Launching a Blockchain to Track Luxury Goods

LVMH, Consensys and Microsoft: visionary supply chain with Blockchain - Crypto Infos

Aura Blockchain Consortium Unveils Traceability Tool for Luxury Brands – Sourcing Journal

LVMH Launching Blockchain to Track Luxury Goods - Wardrobe Trends Fashion (WTF)

Blockchain explored by Louis Vuitton, Prada and Cartier to fight counterfeiters by guaranteeing the authenticity of luxury fashion items

Luxury groups join forces on blockchain to verify goods

LVMH creates blockchain technology to track luxury goods and fight fakes

Ethereum Blockchain to Track Luxury Goods Sold by Louis Vuitton and Christian Dior - The Daily Hodl

LVMH, Cartier, Prada Join Forces to Debut Luxury Blockchain Platform – Sourcing Journal

Guest Post by Crypto Daily™: Louis Vuitton To Debut New NFT Collection For Top Customers

Life of Luxury: Fashion Turns to Blockchain