Louis Vuitton, Prada and Cartier are getting into blockchain — here's why
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
LVMH Blockchain Opens New Era For Authentic Luxury - Rhapsody Magazine
Louis Vuitton and Christian Dior on the blockchain - The Cryptonomist
Ethereum and Microsoft Technology to Power Blockchain Platform for Louis Vuitton, Christian Dior and Top Luxury Brands - The Daily Hodl
LVMH Saved By Louis Vuitton & Dior Rebound
Tangles of the Supply Chain: Counterfeits, Blockchain, Louis Vuitton, Maersk and VeChain - Equities News
Louis Vuitton blockchain project “beginning of a new era” for luxury brands
LVMH creates blockchain technology to track luxury goods and fight fakes