When cryptocurrency met couture: Brands bridging the gap between luxury goods & consumers
PRADA Group
Resources – AURA
Fashion Taskforce Launches Groundbreaking Digital ID at G-20 – WWD
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
Switzerland's Aura Blockchain Consortium joins SMI Task Force
Puig Is Joining the Sustainable Markets Initiative Task Force – WWD
What's Next for Luxury Brands and Blockchain
Margin Table - OX Securities